Industry Insights : November 2024
Mangomolo has been keeping up to date with the latest trends, product advancements and industry news in the OTT video broadcasting space.
We’ve collated the top stories from November 2024 to keep you in the know.
CDO Times: Netflix’s Live Sports Fiasco: Lessons Learned
When Netflix attempted live sports streaming with the highly anticipated boxing match between Mike Tyson and Jake Paul on November 15, 2024, the event quickly transformed from a media spectacle into a technical cautionary tale. Network outages, buffering issues, and poor video quality marred the viewing experience for thousands of fans worldwide.
While Netflix salvaged the main event’s broadcast quality to some extent, the night highlighted a glaring gap in the company’s readiness for live sports streaming.
This failure raises critical questions for Netflix and other tech companies eager to expand into live sports broadcasting. What went wrong, and how can they better prepare to meet the demands of a global audience?
Read the full story here.
(18/11/24)
BroadcastPro ME: Oman Hosts Conference to Explore the Impact of AI on Media & Communication
The event presented over 60 scholarly papers focusing on AI’s influence in areas such as content creation, media education, and the balance of risks and opportunities, including job disruption and misinformation.
Read the full story here.
(19/11/24)
Streaming Media: Live Sports in the Streaming Era: What’s Changing and Why It Matters
Samba TV’s recently released report, Live Sports on Streaming Platforms, provides five key sets of data points to help advertisers and sports leagues better target their audiences both during and after live sporting events. The report begins with insights into web-only sporting events, revealing audience numbers for the most-watched and least-watched games on platforms like Apple TV+ and Amazon Prime Video.
Read the full story here.
(25/11/24)
Advanced Television: ‘Peak TV’ Still Delivering an Abundance of Favourites
Despite the Hollywood strikes, the volume of shows produced during the ‘Peak TV’ years has left viewers with an embarrassment of riches.
Data from Hub’s annual Conquering Content study suggests expanded licensing is still providing viewers with a steady stream of new things to watch.
Read the full story here.
(12/11/24)